Advertising device.



C. E. JOHNSON.

ADVERTISING DEVICE.

(Application filed. Nov. 15, 1901.)

(No Model.)

Fig.1.

Patented July 22, I902.

CHARLES E. JOHNSON, OF

ATENT FFICE MALDEN, MASSACHUSETTS.

ADVERTISING DEVICE.

SFEGIFICATION formingpart of Letters IPatent No. 705,090, dated July 22,1902. Application filed November 15, 1901. Serial No. 82,855. No model.)

To etZZ whom it may concern:

Be it known that I, CHARLES E. JOHNSON, residing at Malden, in thecountyof Middlesex andiState of Massachusetts, have invented certainImprovements in Advertising Devices, of which the following is aspecification.

The present invention relates to devices for advertising purposes, suchas sign boards and cards, which are suspended upon the walls ofbuildings or upon the interiors of street-cars, and the special ideainvolved is to provide means for attracting the attention of persons tothe advertisement.

I provide a board having upon its surface the printing or lettering toindicate the advertisement and attach to the board one or more bells orother devices which when vibrated produce sounds, the vibration beingproduced by any suitable means. To boards which are suspended inbuildings I attach an electric vibrator, the motion of which is impartedto the board and causes the vibrant devices to sound, and boardssuspended in street-cars are sufficiently vibrated by the motion of thecar, all of which Iwill now proceed to more particularly describe, andpoint out in the appended claims.

Of the drawings accompanying this specification, Figure 1 is a face viewof an advertising-card, illustrating the invention; and Fig. 2 is asectional view of the same. Fig; 3 is a face view of a modification ofthe invention. Fig. 4 shows a form of a sounding device in detail. Fig.5 is a sectional view showing the advertising-board as located in astreet-car, and Fig. 6 is an edge view of an advertising-board toillustrate its vibration by means of an electrical device.

In the drawings, A represents a board, which maybe of any suitablematerial, as thin wood, cardboard, 850., upon the face of which isplaced the advertisement. The letters composing the same may be printedor painted upon the said face, or they may be made separately, fromcardboard or metal, and placed thereupon, or the entire word may be somade asindicated by Fig. 3, the letters being cut from a card and theseparate letters held together by a barb, theword then secured to theface of the card. Whenever the words are printed or painted upon thecard,

ners or salient'parts ofthe initial letters. The bells consist of thehollow portion inclosing a ball and a shank o, terminating in an eye 6.To secure the bell to the card, the latter is punctured and the shankpassed through the orifice. A dish-shaped disk f, having a hole in itscenter, is passed over the eye e, and a ring h or spring-pin is then introduced into the eye. The disk fis made sufficiently dishing to enablethe ring to hold the ball tightly to the surface of the card by itsresiliency. In case the separately-prepared letters or words are to besecured to the faceof the card holes are made in the same at suitableplaces, through which the shanks are passed and also through the card.The disks f are then placed over the eyes on the back of the card andsecured by the rings, as described, and shown at B in Fig. 5. When acard thus prepared is to be placed in a street-car, as shown in Fig 5,moldings O C are nailed to the side and top of the car and the card isbent outward and its top and bottom edges are placed in the grooves 1'tot the moldings, and then the card is pressed inward and assumes theshape in the figure. lhe card is held in a position to be easily readand to be held in such a position that when the car is in motion theweights of the bells cause the card to tremble or vibrate, andconsequently the balls or bell-tongues roll from side to side and causeresonant sounds, which tend to attract the attention of the passengersof the car.

. Fig. 6 shows a means for vibrating the card A by electricity. The cardis hung to the hookyin the wall or partition w. D is a vibrator of acommon and well-known type, so cured to the rear of the card, whoseelectromagnet is connected by fusible wires to the battery m upon thewall w. A switch .9 is located upon the card, by means of which theelectric circuit may be opened or closed. WVhen the circuit is closed,the armature of the vibrator as it is attracted and released to andfrom'the electromagnet shakes the card and causes the bells to sound.

I do not limit myself to any special form or size of bells or otherappliances which are adapted to produce sounds when vibrated, as anysuch appliances are within the spirit of the bells a are attached to thecard at the cor the invention.

The board A being, as above stated, of such material as thin wood orcardboard possesses the necessary flexibility and resilience to impartto the bells which are directly secured on its face vibrations to agreaterdegree than received by the board itself without the employmentof springs for mounting the bells. In other words, the board itself actsas a spring-support for the bells as well as the advertising medium.

Having described my invention, I claim-- 1. An advertising deviceconsisting of a flexible resilient board or card bearing upon itsoutward face the Words of the advertising matter, with resonantappliances, as bells, secured on the face of said board or card, eachbell provided with a shank and eye Which extends through the board orcard and secured by a dished disk and a spring-pin or silient board orcard bearing upon its outward face the advertising matter the said cardattached to a suitable support, means for vibrating the board or cardcomprising an electrical circuit-breaker or buzzer upon the back of theboard or card, with resonant appliances, as bells, rigidly attached tothe said board or card, each bell provided with a shank and eye whichextends through the board or card and secured by a resilient disk and apin or ring, as set forth.

4. An advertising device consisting of a resilient board or card havingupon its outward face the words of the advertising matter, the said cardattached to a suitable support, means for vibrating the board or cardcomprising an electrical circuit-breaker or buzzer, with resonantappliances, as bells, rig idly attached to the said board or card, eachprovided with a shank and eye which extends through the board or cardand secured by a resilient disk and a pin or ring, as set forth.

In testimony whereof I have signed my name to this specification, in thepresence of two subscribing witnesses, this 9th day of November, 1901.

CHARLES E. JOHNSON.

Witnesses:

SAMUEL N. COHEN, CLARENCE G. KELLOGG.

